The article discusses the famous Arabic oratory and its history in world literature and history. The author discusses the fact that the Arabs were masters of the art of speech in the age of ignorance, and analyzes what factors underlie of this power. In her opinion, the first basis of Arabic oratory or public speech is the power of the Arabic language and its unlimited opportunities. The second foundation is based on the national values and character of the Arab people: that they have admired to express various moments of their lives since ancient times; to be proud of their origin, to remember unforgettable days and glorious deeds. Moreover, as a third basis, the author considers the author’s ability to create speech. The author of the article also expresses her disagreement about the fact that the pre-Islamic period in the history of the Arab people is called “the age of ignorance” and connects her worldview with the opinions of famous European and Arab scientists.

Keywords: Arabic, oratory, ignorance, power of the word, the main thing, basics, values, language capabilities, speaker, speech,

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